Apple Instacart Service Unlikely But Has Been Considered
Apple’s Services category is becoming a growing and vital portion of its business. The Services sector currently includes App Store, Apple TV+, and Apple Pay, but the company has said itself that it has bigger ambitions for the future. A new report today from Bloomberg indicated that Apple has “explored” expanding its portfolio to add an “Instacart-like” service that integrates with the Apple Health app. Apple Instacart-like service? In response to a reader question about what new Apple services could be coming in the future, Bloomberg’s Mark Gurman said in his Power On newsletter that the company is focusing on two primary things right now: an iPhone hardware subscription and a “buy now, pay later” financing feature for Apple Pay....